Category: Business Growth

Unveiling the Secrets of Online Advertising in Japan: Strategies and Trends

Online advertising has become an integral part of the marketing landscape in Japan, a country known for its unique blend of tradition and modernity. With a strong digital presence and a tech-savvy population, Japan offers a promising platform for businesses looking to make a mark in the online advertising space. In this article, we’ll guide […]

Exploring the Revolutionary Potential of Chat GPT in Content Creation

The advent of Conversational AI has brought about a seismic shift in our interactions with machines, ushering in transformative changes across various industries. At the vanguard of this advancement stands Chat GPT, an avant-garde Conversational AI model crafted by OpenAI. Endowed with the prowess to comprehend and generate human-like text, Chat GPT has unfurled unprecedented […]

Understanding Japanese Consumers: A Comprehensive Guide to Marketing in Japan

Japan is known for its unique culture and rich history, but it is also one of the most lucrative markets in the world. As a result, many businesses are eager to tap into the Japanese market and reach out to Japanese consumers. However, it is not as simple as just translating your marketing materials and […]

Why Japan is a Lucrative Market for Business Expansion

Japan is one of the largest economies in the world and a hub for innovation, making it a prime destination for businesses looking to expand globally. With a highly educated population, a thriving economy, and a rich cultural heritage, Japan offers numerous opportunities for businesses across a range of industries. Japan’s Strong Economy Japan has […]

Why you should use Line Ads for your Business in Japan?

Japan has been a major player in the technology industry for many years, and it is home to a large number of active smartphone users. With the increasing number of smartphone users, it has become crucial for businesses to have a strong online presence in order to reach their target audience. Line is one of […]

TikTok for Business: Leverage the most trending platform in 2022

TikTok, have you heard of it? If it is not the case, where have you been these last few years? Some people like the platform, some others hate it but everyone agrees that the phenomenon is here and it might stay there for quite some time! TikTok: What is it? TikTok is a platform or […]

Line Advertising: Use the #1 social media to enter the Japanese market!

Have you heard about Line? You might miss an essential piece of your Japanese marketing strategy if you didn’t. TikTok, Twitter, and YouTube are increasing their reach with the Japanese audience but Line remains the most popular social media platform in Japan. Line? What is this? Do you know WhatsApp or WeChat? Well, Line is […]

5 Marketing Trends that will define the market in 2022 and the near future

What are the major marketing trends to follow in 2022? Here are 5 trends you should keep an eye on. First marketing trend to follow in 2022: Super Followers Recently, the notion of “Super Followers” has appeared. Social media are now an integral part of a good marketing strategy. Moreover, Social Selling, selling via social […]

Metaverse: Brands’ Five Favorite Marketing Strategies

The digital world is not a new concept, and if the fashion industry has been quick to take an interest in it, the presence of the sector’s players in the digital world has grown at a rapid pace in recent years. All in all, 2022 will have been the year of digital integration and activations […]

5 Digital Marketing Trends of 2022

Since 2020 and the Covid pandemic, the adoption of digital-related practices has accelerated dramatically. And 2021 has been a confirmation of that. Krows Digital will let you take a look at the key digital marketing trends that will mark 2022. 1. Short videos TikTok has disrupted social networks by removing statuses and tons of photos […]