Ah, Japan. Land of amazing food, anime, and some of the most bizarre social media trends the world has ever seen. If you’ve ever spent any time on Japanese social media, you know that it’s a wild ride of memes, trends, and ridiculous challenges that will leave you simultaneously amused and confused.

So, without further ado, let’s dive into some of the most popular social media trends in Japan that have taken the internet by storm.

Japanese Social Media Strategy
Right, Bikkuri Donkey is a chain of Japanese restaurants, the idea behind the challenge was to create Brand Awareness over the name of the restaurant. It worked.

First up, we have the “Bikkuri Donkey” challenge. This challenge involves taking a picture of yourself with a surprised expression, similar to the face of a donkey being surprised (hence the name “Bikkuri Donkey,” which translates to “surprised donkey” in Japanese). The challenge quickly gained popularity on Twitter and Instagram, with people from all over the country sharing their own “Bikkuri Donkey” photos.

@ayapo_0815

クリスマスの街がキラキラする感じ好き!!!!🎄︎💕︎♬ 오리지널 사운드 – 네 전남친의 현여친

Next, we have the “Kira Kira” challenge. This trend involves taking a picture of yourself or something in your surroundings and adding sparkles or glitter to the image using a photo editing app. The name “Kira Kira” comes from the Japanese word for “sparkle,” and the trend quickly gained popularity on Instagram, with people adding glitter to everything from their food to their pets.

But perhaps one of the most bizarre social media trends in Japan is the “Uniqlo Challenge.” This trend involves taking a picture of yourself in a plain white t-shirt and then using photo editing apps to change the shirt into a variety of different colors and patterns. The challenge, which gained popularity on Twitter, was inspired by the Japanese clothing company Uniqlo, which is known for its plain white t-shirts.

Japanese Online Communities
My onigiri doesn’t look as great nor good as this one!

And let’s not forget about the “How Do You Like Your Onigiri” challenge. This trend involves taking a picture of an onigiri (a type of Japanese rice ball) and then adding various toppings and ingredients to it using photo editing apps. The challenge, which gained popularity on Instagram, was inspired by the many different ways that people like to eat their onigiri.

Japanese Social Media Landscape
Gudetama, the character who inspired the trend.

But perhaps the most ridiculous social media trend in Japan is the “Gudetama Challenge.” This trend involves taking a picture of yourself with a lazy or unenthusiastic expression, similar to that of Gudetama, a popular Japanese cartoon character known for its lethargic personality. The challenge quickly gained popularity on Twitter and Instagram, with people from all over the country sharing their own “Gudetama” photos.

So there you have it, some of the most popular social media trends in Japan that have taken the internet by storm. Whether you’re taking a “Bikkuri Donkey” selfie, adding glitter to your food with the “Kira Kira” challenge, or channeling your inner Gudetama, Japanese social media is sure to keep you entertained (and confused) for hours on end.

But seriously, if you ever find yourself on Japanese social media, be prepared for a wild ride of bizarre trends and challenges that you never knew you needed in your life. Happy scrolling!

(You can also お問い合わせ if you need help with your Japanese efforts!)

コメントを残す

メールアドレスが公開されることはありません。 が付いている欄は必須項目です

ja日本語