Enter the Japanese Market: the Basics

Entering the Japanese market can be a daunting task for any foreign company, especially when it comes to social media. Japan has a unique culture and social media landscape, and it’s important to understand these differences before diving in. One of the first things a foreign company should do is research the social media platforms […]

Japanese Social Media Trends: An idea of what trends look like in Japan

Ah, Japan. Land of amazing food, anime, and some of the most bizarre social media trends the world has ever seen. If you’ve ever spent any time on Japanese social media, you know that it’s a wild ride of memes, trends, and ridiculous challenges that will leave you simultaneously amused and confused. So, without further […]

TikTok for Business: Leverage the most trending platform in 2022

tik tok b2b

TikTok, have you heard of it? If it is not the case, where have you been these last few years? Some people like the platform, some others hate it but everyone agrees that the phenomenon is here and it might stay there for quite some time! TikTok: What is it? TikTok is a platform or […]

Line Advertising: Use the #1 social media to enter the Japanese market!

Have you heard about Line? You might miss an essential piece of your Japanese marketing strategy if you didn’t. TikTok, Twitter, and YouTube are increasing their reach with the Japanese audience but Line remains the most popular social media platform in Japan. Line? What is this? Do you know WhatsApp or WeChat? Well, Line is […]

5 Marketing Trends that will define the market in 2022 and the near future

marketing trends in 2022

What are the major marketing trends to follow in 2022? Here are 5 trends you should keep an eye on. First marketing trend to follow in 2022: Super Followers Recently, the notion of “Super Followers” has appeared. Social media are now an integral part of a good marketing strategy. Moreover, Social Selling, selling via social […]

Metaverse: Brands’ Five Favorite Marketing Strategies

metaverse marketing

The digital world is not a new concept, and if the fashion industry has been quick to take an interest in it, the presence of the sector’s players in the digital world has grown at a rapid pace in recent years. All in all, 2022 will have been the year of digital integration and activations […]

5 Digital Marketing Trends of 2022

Since 2020 and the Covid pandemic, the adoption of digital-related practices has accelerated dramatically. And 2021 has been a confirmation of that. Krows Digital will let you take a look at the key digital marketing trends that will mark 2022. 1. Short videos TikTok has disrupted social networks by removing statuses and tons of photos […]

Gamification in Digital Marketing: All About increasing interactions and revenues

Creating a positive, and fun marketing experience is easier than you think  Remember playing your favorite video game?  Breaking through the boring daily routine with your favorite past-time. Feeling the dopamine rushing through your brain after winning. This is exactly how gamification works in digital marketing. It boosts user interactions by getting them excited about […]

10 Best Social Media Marketing Trends for 2022 Worth Following

Your Growth-Hacking forecast ahead. Heads up, Social Media Marketing Managers.  Want users to experience your brand in all its glory? Feel excited when a new launch comes up? Become a community of raving followers?  The stars have aligned and here are your Best Social Media Marketing Trends for 2022.   1. Video content will be your […]

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